Douglas Product Feed: Complete Integration Guide
Europe's leading beauty and cosmetics marketplace.
What is Douglas?
Douglas is a fashion platform that enables sellers to reach customers across multiple regions including DE, FR, ES. With 44M+ customers across Europe, it represents a significant opportunity for e-commerce businesses.
To successfully sell on Douglas, you need a properly formatted product feed that meets their specific requirements. This guide covers everything you need to know about creating, optimizing, and managing your Douglas product feed.
Why Sell on Douglas?
- Massive Reach: Access 44M+ customers across Europe
- Market Presence: Established platform in DE, FR, ES
- Beauty focus: Take advantage of platform-specific features
- Premium brands: Take advantage of platform-specific features
- Loyalty program: Take advantage of platform-specific features
Douglas Product Feed Requirements
Supported Feed Formats
Douglas accepts product feeds in the following formats: CSV, API
Required Fields
Every Douglas product feed must include these essential fields:
- Product ID: Unique identifier for each product (SKU)
- Title: Clear, descriptive product title (max 150 characters recommended)
- Description: Detailed product description with key features
- Price: Current selling price with currency
- Availability: Stock status (in stock, out of stock, preorder)
- Image URL: High-quality product image (minimum 500x500 pixels)
- Product URL: Link to product page on your website
- Brand: Product brand or manufacturer name
- Category: Product category matching Douglas's taxonomy
Recommended Fields
Enhance your listings with these optional but recommended fields:
- GTIN/EAN/UPC: Global Trade Item Number for product identification
- MPN: Manufacturer Part Number
- Sale Price: Discounted price if applicable
- Shipping: Shipping cost and delivery timeframe
- Additional Images: Multiple product angles and lifestyle shots
- Size/Color: Variant-specific attributes
Douglas Platform Features
Take advantage of these key features when selling on Douglas:
Beauty focus
Leverage this feature to maximize your success on Douglas.
Premium brands
Leverage this feature to maximize your success on Douglas.
Loyalty program
Leverage this feature to maximize your success on Douglas.
Common Douglas Feed Errors & Solutions
Missing Required Fields
Ensure all required fields are populated. AI Shopping Feeds automatically validates your feed and highlights missing data.
Invalid Image URLs
Images must be accessible, high-quality, and meet Douglas's size requirements. Use HTTPS URLs only.
Price Formatting Issues
Prices must include the correct currency code and format. Ensure sale prices are lower than regular prices.
Category Mapping Errors
Products must be mapped to valid Douglas categories. AI Shopping Feeds provides automatic category matching.
How AI Shopping Feeds Supports Douglas
🤖 AI-Powered Optimization
Our AI automatically optimizes your product titles and descriptions specifically for Douglas's algorithm, improving visibility and click-through rates.
âš¡ Automated Feed Generation
Import your products once and generate compliant CSV, API feeds formatted exactly to Douglas's specifications.
🔄 Real-Time Sync
Keep your Douglas listings up-to-date with automatic price and inventory synchronization from your e-commerce platform.
✅ Error Prevention
Built-in validation catches Douglas-specific errors before submission, reducing rejections and saving you time.
Getting Started with Douglas on AI Shopping Feeds
- 1
Connect Your Store
Import products from Shopify, WooCommerce, BigCommerce, or any platform via CSV/API.
- 2
Select Douglas as Your Channel
Choose Douglas from our 200+ supported channels and configure your settings.
- 3
Optimize with AI
Let our AI enhance your titles, descriptions, and categories for maximum performance.
- 4
Export & Submit
Download your CSV, API feed or set up automatic scheduled exports.
Frequently Asked Questions
What feed format does Douglas require?
Douglas accepts feeds in CSV, API format. AI Shopping Feeds can generate any of these formats automatically from your product data.
How often should I update my Douglas feed?
We recommend updating your feed at least daily to ensure accurate pricing and inventory. AI Shopping Feeds supports scheduled automatic updates to keep your listings current.
Can I sell on Douglas and other channels simultaneously?
Absolutely! AI Shopping Feeds supports 200+ channels. Manage Douglas alongside Google Shopping, Amazon, Meta, TikTok Shop, and more from a single dashboard.
What regions does Douglas support?
Douglas operates in DE, FR, ES, IT, NL, PL. AI Shopping Feeds handles multi-currency and multi-language requirements automatically.
Start Selling on Douglas Today
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