Fruugo Product Feed: Complete Integration Guide
Global marketplace enabling cross-border selling in 42+ countries.
What is Fruugo?
Fruugo is a marketplace platform that enables sellers to reach customers across Global. With 42+ countries, it represents a significant opportunity for e-commerce businesses.
To successfully sell on Fruugo, you need a properly formatted product feed that meets their specific requirements. This guide covers everything you need to know about creating, optimizing, and managing your Fruugo product feed.
Why Sell on Fruugo?
- Massive Reach: Access 42+ countries
- Market Presence: Established platform in Global
- Multi-currency: Take advantage of platform-specific features
- Multi-language: Take advantage of platform-specific features
- Cross-border: Take advantage of platform-specific features
Fruugo Product Feed Requirements
Supported Feed Formats
Fruugo accepts product feeds in the following formats: CSV, XML
Required Fields
Every Fruugo product feed must include these essential fields:
- Product ID: Unique identifier for each product (SKU)
- Title: Clear, descriptive product title (max 150 characters recommended)
- Description: Detailed product description with key features
- Price: Current selling price with currency
- Availability: Stock status (in stock, out of stock, preorder)
- Image URL: High-quality product image (minimum 500x500 pixels)
- Product URL: Link to product page on your website
- Brand: Product brand or manufacturer name
- Category: Product category matching Fruugo's taxonomy
Recommended Fields
Enhance your listings with these optional but recommended fields:
- GTIN/EAN/UPC: Global Trade Item Number for product identification
- MPN: Manufacturer Part Number
- Sale Price: Discounted price if applicable
- Shipping: Shipping cost and delivery timeframe
- Additional Images: Multiple product angles and lifestyle shots
- Size/Color: Variant-specific attributes
Fruugo Platform Features
Take advantage of these key features when selling on Fruugo:
Multi-currency
Leverage this feature to maximize your success on Fruugo.
Multi-language
Leverage this feature to maximize your success on Fruugo.
Cross-border
Leverage this feature to maximize your success on Fruugo.
Common Fruugo Feed Errors & Solutions
Missing Required Fields
Ensure all required fields are populated. AI Shopping Feeds automatically validates your feed and highlights missing data.
Invalid Image URLs
Images must be accessible, high-quality, and meet Fruugo's size requirements. Use HTTPS URLs only.
Price Formatting Issues
Prices must include the correct currency code and format. Ensure sale prices are lower than regular prices.
Category Mapping Errors
Products must be mapped to valid Fruugo categories. AI Shopping Feeds provides automatic category matching.
How AI Shopping Feeds Supports Fruugo
🤖 AI-Powered Optimization
Our AI automatically optimizes your product titles and descriptions specifically for Fruugo's algorithm, improving visibility and click-through rates.
âš¡ Automated Feed Generation
Import your products once and generate compliant CSV, XML feeds formatted exactly to Fruugo's specifications.
🔄 Real-Time Sync
Keep your Fruugo listings up-to-date with automatic price and inventory synchronization from your e-commerce platform.
✅ Error Prevention
Built-in validation catches Fruugo-specific errors before submission, reducing rejections and saving you time.
Getting Started with Fruugo on AI Shopping Feeds
- 1
Connect Your Store
Import products from Shopify, WooCommerce, BigCommerce, or any platform via CSV/API.
- 2
Select Fruugo as Your Channel
Choose Fruugo from our 200+ supported channels and configure your settings.
- 3
Optimize with AI
Let our AI enhance your titles, descriptions, and categories for maximum performance.
- 4
Export & Submit
Download your CSV, XML feed or set up automatic scheduled exports.
Frequently Asked Questions
What feed format does Fruugo require?
Fruugo accepts feeds in CSV, XML format. AI Shopping Feeds can generate any of these formats automatically from your product data.
How often should I update my Fruugo feed?
We recommend updating your feed at least daily to ensure accurate pricing and inventory. AI Shopping Feeds supports scheduled automatic updates to keep your listings current.
Can I sell on Fruugo and other channels simultaneously?
Absolutely! AI Shopping Feeds supports 200+ channels. Manage Fruugo alongside Google Shopping, Amazon, Meta, TikTok Shop, and more from a single dashboard.
What regions does Fruugo support?
Fruugo operates in Global. AI Shopping Feeds handles multi-currency and multi-language requirements automatically.
Start Selling on Fruugo Today
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