idealo Product Feed: Complete Integration Guide
Leading European price comparison platform with strong presence in Germany and UK.
What is idealo?
idealo is a price comparison platform that enables sellers to reach customers across multiple regions including DE, UK, FR. With 50M+ monthly visits, it represents a significant opportunity for e-commerce businesses.
To successfully sell on idealo, you need a properly formatted product feed that meets their specific requirements. This guide covers everything you need to know about creating, optimizing, and managing your idealo product feed.
Why Sell on idealo?
- Massive Reach: Access 50M+ monthly visits
- Market Presence: Established platform in DE, UK, FR
- Price alerts: Take advantage of platform-specific features
- Deal ratings: Take advantage of platform-specific features
- Direct checkout: Take advantage of platform-specific features
idealo Product Feed Requirements
Supported Feed Formats
idealo accepts product feeds in the following formats: XML, CSV
Required Fields
Every idealo product feed must include these essential fields:
- Product ID: Unique identifier for each product (SKU)
- Title: Clear, descriptive product title (max 150 characters recommended)
- Description: Detailed product description with key features
- Price: Current selling price with currency
- Availability: Stock status (in stock, out of stock, preorder)
- Image URL: High-quality product image (minimum 500x500 pixels)
- Product URL: Link to product page on your website
- Brand: Product brand or manufacturer name
- Category: Product category matching idealo's taxonomy
Recommended Fields
Enhance your listings with these optional but recommended fields:
- GTIN/EAN/UPC: Global Trade Item Number for product identification
- MPN: Manufacturer Part Number
- Sale Price: Discounted price if applicable
- Shipping: Shipping cost and delivery timeframe
- Additional Images: Multiple product angles and lifestyle shots
- Size/Color: Variant-specific attributes
idealo Platform Features
Take advantage of these key features when selling on idealo:
Price alerts
Leverage this feature to maximize your success on idealo.
Deal ratings
Leverage this feature to maximize your success on idealo.
Direct checkout
Leverage this feature to maximize your success on idealo.
Common idealo Feed Errors & Solutions
Missing Required Fields
Ensure all required fields are populated. AI Shopping Feeds automatically validates your feed and highlights missing data.
Invalid Image URLs
Images must be accessible, high-quality, and meet idealo's size requirements. Use HTTPS URLs only.
Price Formatting Issues
Prices must include the correct currency code and format. Ensure sale prices are lower than regular prices.
Category Mapping Errors
Products must be mapped to valid idealo categories. AI Shopping Feeds provides automatic category matching.
How AI Shopping Feeds Supports idealo
🤖 AI-Powered Optimization
Our AI automatically optimizes your product titles and descriptions specifically for idealo's algorithm, improving visibility and click-through rates.
âš¡ Automated Feed Generation
Import your products once and generate compliant XML, CSV feeds formatted exactly to idealo's specifications.
🔄 Real-Time Sync
Keep your idealo listings up-to-date with automatic price and inventory synchronization from your e-commerce platform.
✅ Error Prevention
Built-in validation catches idealo-specific errors before submission, reducing rejections and saving you time.
Getting Started with idealo on AI Shopping Feeds
- 1
Connect Your Store
Import products from Shopify, WooCommerce, BigCommerce, or any platform via CSV/API.
- 2
Select idealo as Your Channel
Choose idealo from our 200+ supported channels and configure your settings.
- 3
Optimize with AI
Let our AI enhance your titles, descriptions, and categories for maximum performance.
- 4
Export & Submit
Download your XML, CSV feed or set up automatic scheduled exports.
Frequently Asked Questions
What feed format does idealo require?
idealo accepts feeds in XML, CSV format. AI Shopping Feeds can generate any of these formats automatically from your product data.
How often should I update my idealo feed?
We recommend updating your feed at least daily to ensure accurate pricing and inventory. AI Shopping Feeds supports scheduled automatic updates to keep your listings current.
Can I sell on idealo and other channels simultaneously?
Absolutely! AI Shopping Feeds supports 200+ channels. Manage idealo alongside Google Shopping, Amazon, Meta, TikTok Shop, and more from a single dashboard.
What regions does idealo support?
idealo operates in DE, UK, FR, ES, IT. AI Shopping Feeds handles multi-currency and multi-language requirements automatically.
Start Selling on idealo Today
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