Leroy Merlin Product Feed: Complete Integration Guide
European home improvement and DIY marketplace.
What is Leroy Merlin?
Leroy Merlin is a home garden platform that enables sellers to reach customers across multiple regions including FR, ES, IT. With Leading EU DIY retailer, it represents a significant opportunity for e-commerce businesses.
To successfully sell on Leroy Merlin, you need a properly formatted product feed that meets their specific requirements. This guide covers everything you need to know about creating, optimizing, and managing your Leroy Merlin product feed.
Why Sell on Leroy Merlin?
- Massive Reach: Access Leading EU DIY retailer
- Market Presence: Established platform in FR, ES, IT
- DIY focus: Take advantage of platform-specific features
- Home improvement: Take advantage of platform-specific features
Leroy Merlin Product Feed Requirements
Supported Feed Formats
Leroy Merlin accepts product feeds in the following formats: CSV
Required Fields
Every Leroy Merlin product feed must include these essential fields:
- Product ID: Unique identifier for each product (SKU)
- Title: Clear, descriptive product title (max 150 characters recommended)
- Description: Detailed product description with key features
- Price: Current selling price with currency
- Availability: Stock status (in stock, out of stock, preorder)
- Image URL: High-quality product image (minimum 500x500 pixels)
- Product URL: Link to product page on your website
- Brand: Product brand or manufacturer name
- Category: Product category matching Leroy Merlin's taxonomy
Recommended Fields
Enhance your listings with these optional but recommended fields:
- GTIN/EAN/UPC: Global Trade Item Number for product identification
- MPN: Manufacturer Part Number
- Sale Price: Discounted price if applicable
- Shipping: Shipping cost and delivery timeframe
- Additional Images: Multiple product angles and lifestyle shots
- Size/Color: Variant-specific attributes
Leroy Merlin Platform Features
Take advantage of these key features when selling on Leroy Merlin:
DIY focus
Leverage this feature to maximize your success on Leroy Merlin.
Home improvement
Leverage this feature to maximize your success on Leroy Merlin.
Common Leroy Merlin Feed Errors & Solutions
Missing Required Fields
Ensure all required fields are populated. AI Shopping Feeds automatically validates your feed and highlights missing data.
Invalid Image URLs
Images must be accessible, high-quality, and meet Leroy Merlin's size requirements. Use HTTPS URLs only.
Price Formatting Issues
Prices must include the correct currency code and format. Ensure sale prices are lower than regular prices.
Category Mapping Errors
Products must be mapped to valid Leroy Merlin categories. AI Shopping Feeds provides automatic category matching.
How AI Shopping Feeds Supports Leroy Merlin
🤖 AI-Powered Optimization
Our AI automatically optimizes your product titles and descriptions specifically for Leroy Merlin's algorithm, improving visibility and click-through rates.
âš¡ Automated Feed Generation
Import your products once and generate compliant CSV feeds formatted exactly to Leroy Merlin's specifications.
🔄 Real-Time Sync
Keep your Leroy Merlin listings up-to-date with automatic price and inventory synchronization from your e-commerce platform.
✅ Error Prevention
Built-in validation catches Leroy Merlin-specific errors before submission, reducing rejections and saving you time.
Getting Started with Leroy Merlin on AI Shopping Feeds
- 1
Connect Your Store
Import products from Shopify, WooCommerce, BigCommerce, or any platform via CSV/API.
- 2
Select Leroy Merlin as Your Channel
Choose Leroy Merlin from our 200+ supported channels and configure your settings.
- 3
Optimize with AI
Let our AI enhance your titles, descriptions, and categories for maximum performance.
- 4
Export & Submit
Download your CSV feed or set up automatic scheduled exports.
Frequently Asked Questions
What feed format does Leroy Merlin require?
Leroy Merlin accepts feeds in CSV format. AI Shopping Feeds can generate any of these formats automatically from your product data.
How often should I update my Leroy Merlin feed?
We recommend updating your feed at least daily to ensure accurate pricing and inventory. AI Shopping Feeds supports scheduled automatic updates to keep your listings current.
Can I sell on Leroy Merlin and other channels simultaneously?
Absolutely! AI Shopping Feeds supports 200+ channels. Manage Leroy Merlin alongside Google Shopping, Amazon, Meta, TikTok Shop, and more from a single dashboard.
What regions does Leroy Merlin support?
Leroy Merlin operates in FR, ES, IT, PL. AI Shopping Feeds handles multi-currency and multi-language requirements automatically.
Start Selling on Leroy Merlin Today
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