Rakuten Advertising Product Feed: Complete Integration Guide | AI Shopping Feeds

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Rakuten Advertising Product Feed: Complete Integration Guide

Performance marketing and affiliate network.

Affiliate Global

What is Rakuten Advertising?

Rakuten Advertising is a affiliate platform that enables sellers to reach customers across Global. With Global publisher network, it represents a significant opportunity for e-commerce businesses.

To successfully sell on Rakuten Advertising, you need a properly formatted product feed that meets their specific requirements. This guide covers everything you need to know about creating, optimizing, and managing your Rakuten Advertising product feed.

Why Sell on Rakuten Advertising?

  • Massive Reach: Access Global publisher network
  • Market Presence: Established platform in Global
  • Affiliate network: Take advantage of platform-specific features
  • Display: Take advantage of platform-specific features
  • Paid search: Take advantage of platform-specific features

Rakuten Advertising Product Feed Requirements

Supported Feed Formats

Rakuten Advertising accepts product feeds in the following formats: CSV, XML, API

Required Fields

Every Rakuten Advertising product feed must include these essential fields:

  • Product ID: Unique identifier for each product (SKU)
  • Title: Clear, descriptive product title (max 150 characters recommended)
  • Description: Detailed product description with key features
  • Price: Current selling price with currency
  • Availability: Stock status (in stock, out of stock, preorder)
  • Image URL: High-quality product image (minimum 500x500 pixels)
  • Product URL: Link to product page on your website
  • Brand: Product brand or manufacturer name
  • Category: Product category matching Rakuten Advertising's taxonomy

Recommended Fields

Enhance your listings with these optional but recommended fields:

  • GTIN/EAN/UPC: Global Trade Item Number for product identification
  • MPN: Manufacturer Part Number
  • Sale Price: Discounted price if applicable
  • Shipping: Shipping cost and delivery timeframe
  • Additional Images: Multiple product angles and lifestyle shots
  • Size/Color: Variant-specific attributes

Rakuten Advertising Platform Features

Take advantage of these key features when selling on Rakuten Advertising:

Affiliate network

Leverage this feature to maximize your success on Rakuten Advertising.

Display

Leverage this feature to maximize your success on Rakuten Advertising.

Paid search

Leverage this feature to maximize your success on Rakuten Advertising.

Common Rakuten Advertising Feed Errors & Solutions

Missing Required Fields

Ensure all required fields are populated. AI Shopping Feeds automatically validates your feed and highlights missing data.

Invalid Image URLs

Images must be accessible, high-quality, and meet Rakuten Advertising's size requirements. Use HTTPS URLs only.

Price Formatting Issues

Prices must include the correct currency code and format. Ensure sale prices are lower than regular prices.

Category Mapping Errors

Products must be mapped to valid Rakuten Advertising categories. AI Shopping Feeds provides automatic category matching.

How AI Shopping Feeds Supports Rakuten Advertising

🤖 AI-Powered Optimization

Our AI automatically optimizes your product titles and descriptions specifically for Rakuten Advertising's algorithm, improving visibility and click-through rates.

âš¡ Automated Feed Generation

Import your products once and generate compliant CSV, XML, API feeds formatted exactly to Rakuten Advertising's specifications.

🔄 Real-Time Sync

Keep your Rakuten Advertising listings up-to-date with automatic price and inventory synchronization from your e-commerce platform.

✅ Error Prevention

Built-in validation catches Rakuten Advertising-specific errors before submission, reducing rejections and saving you time.

Getting Started with Rakuten Advertising on AI Shopping Feeds

  1. 1

    Connect Your Store

    Import products from Shopify, WooCommerce, BigCommerce, or any platform via CSV/API.

  2. 2

    Select Rakuten Advertising as Your Channel

    Choose Rakuten Advertising from our 200+ supported channels and configure your settings.

  3. 3

    Optimize with AI

    Let our AI enhance your titles, descriptions, and categories for maximum performance.

  4. 4

    Export & Submit

    Download your CSV, XML, API feed or set up automatic scheduled exports.

Frequently Asked Questions

What feed format does Rakuten Advertising require?

Rakuten Advertising accepts feeds in CSV, XML, API format. AI Shopping Feeds can generate any of these formats automatically from your product data.

How often should I update my Rakuten Advertising feed?

We recommend updating your feed at least daily to ensure accurate pricing and inventory. AI Shopping Feeds supports scheduled automatic updates to keep your listings current.

Can I sell on Rakuten Advertising and other channels simultaneously?

Absolutely! AI Shopping Feeds supports 200+ channels. Manage Rakuten Advertising alongside Google Shopping, Amazon, Meta, TikTok Shop, and more from a single dashboard.

What regions does Rakuten Advertising support?

Rakuten Advertising operates in Global. AI Shopping Feeds handles multi-currency and multi-language requirements automatically.

Start Selling on Rakuten Advertising Today

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