Tokopedia Product Feed: Complete Integration Guide
Indonesia's largest marketplace now merged with TikTok Shop.
What is Tokopedia?
Tokopedia is a marketplace platform that enables sellers to reach customers across SEA. With 100M+ monthly visits, it represents a significant opportunity for e-commerce businesses.
To successfully sell on Tokopedia, you need a properly formatted product feed that meets their specific requirements. This guide covers everything you need to know about creating, optimizing, and managing your Tokopedia product feed.
Why Sell on Tokopedia?
- Massive Reach: Access 100M+ monthly visits
- Market Presence: Established platform in SEA
- TopAds: Take advantage of platform-specific features
- Official Store: Take advantage of platform-specific features
- TokoCabang: Take advantage of platform-specific features
Tokopedia Product Feed Requirements
Supported Feed Formats
Tokopedia accepts product feeds in the following formats: CSV, API
Required Fields
Every Tokopedia product feed must include these essential fields:
- Product ID: Unique identifier for each product (SKU)
- Title: Clear, descriptive product title (max 150 characters recommended)
- Description: Detailed product description with key features
- Price: Current selling price with currency
- Availability: Stock status (in stock, out of stock, preorder)
- Image URL: High-quality product image (minimum 500x500 pixels)
- Product URL: Link to product page on your website
- Brand: Product brand or manufacturer name
- Category: Product category matching Tokopedia's taxonomy
Recommended Fields
Enhance your listings with these optional but recommended fields:
- GTIN/EAN/UPC: Global Trade Item Number for product identification
- MPN: Manufacturer Part Number
- Sale Price: Discounted price if applicable
- Shipping: Shipping cost and delivery timeframe
- Additional Images: Multiple product angles and lifestyle shots
- Size/Color: Variant-specific attributes
Tokopedia Platform Features
Take advantage of these key features when selling on Tokopedia:
TopAds
Leverage this feature to maximize your success on Tokopedia.
Official Store
Leverage this feature to maximize your success on Tokopedia.
TokoCabang
Leverage this feature to maximize your success on Tokopedia.
Common Tokopedia Feed Errors & Solutions
Missing Required Fields
Ensure all required fields are populated. AI Shopping Feeds automatically validates your feed and highlights missing data.
Invalid Image URLs
Images must be accessible, high-quality, and meet Tokopedia's size requirements. Use HTTPS URLs only.
Price Formatting Issues
Prices must include the correct currency code and format. Ensure sale prices are lower than regular prices.
Category Mapping Errors
Products must be mapped to valid Tokopedia categories. AI Shopping Feeds provides automatic category matching.
How AI Shopping Feeds Supports Tokopedia
🤖 AI-Powered Optimization
Our AI automatically optimizes your product titles and descriptions specifically for Tokopedia's algorithm, improving visibility and click-through rates.
âš¡ Automated Feed Generation
Import your products once and generate compliant CSV, API feeds formatted exactly to Tokopedia's specifications.
🔄 Real-Time Sync
Keep your Tokopedia listings up-to-date with automatic price and inventory synchronization from your e-commerce platform.
✅ Error Prevention
Built-in validation catches Tokopedia-specific errors before submission, reducing rejections and saving you time.
Getting Started with Tokopedia on AI Shopping Feeds
- 1
Connect Your Store
Import products from Shopify, WooCommerce, BigCommerce, or any platform via CSV/API.
- 2
Select Tokopedia as Your Channel
Choose Tokopedia from our 200+ supported channels and configure your settings.
- 3
Optimize with AI
Let our AI enhance your titles, descriptions, and categories for maximum performance.
- 4
Export & Submit
Download your CSV, API feed or set up automatic scheduled exports.
Frequently Asked Questions
What feed format does Tokopedia require?
Tokopedia accepts feeds in CSV, API format. AI Shopping Feeds can generate any of these formats automatically from your product data.
How often should I update my Tokopedia feed?
We recommend updating your feed at least daily to ensure accurate pricing and inventory. AI Shopping Feeds supports scheduled automatic updates to keep your listings current.
Can I sell on Tokopedia and other channels simultaneously?
Absolutely! AI Shopping Feeds supports 200+ channels. Manage Tokopedia alongside Google Shopping, Amazon, Meta, TikTok Shop, and more from a single dashboard.
What regions does Tokopedia support?
Tokopedia operates in SEA. AI Shopping Feeds handles multi-currency and multi-language requirements automatically.
Start Selling on Tokopedia Today
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