Boohoo Product Feed: Complete Integration Guide
UK fast-fashion retailer targeting young consumers.
What is Boohoo?
Boohoo is a fashion platform that enables sellers to reach customers across multiple regions including UK, Global. With 20M+ customers, it represents a significant opportunity for e-commerce businesses.
To successfully sell on Boohoo, you need a properly formatted product feed that meets their specific requirements. This guide covers everything you need to know about creating, optimizing, and managing your Boohoo product feed.
Why Sell on Boohoo?
- Massive Reach: Access 20M+ customers
- Market Presence: Established platform in UK, Global
- Fast fashion: Take advantage of platform-specific features
- Gen Z focus: Take advantage of platform-specific features
- Affordable: Take advantage of platform-specific features
Boohoo Product Feed Requirements
Supported Feed Formats
Boohoo accepts product feeds in the following formats: CSV, API
Required Fields
Every Boohoo product feed must include these essential fields:
- Product ID: Unique identifier for each product (SKU)
- Title: Clear, descriptive product title (max 150 characters recommended)
- Description: Detailed product description with key features
- Price: Current selling price with currency
- Availability: Stock status (in stock, out of stock, preorder)
- Image URL: High-quality product image (minimum 500x500 pixels)
- Product URL: Link to product page on your website
- Brand: Product brand or manufacturer name
- Category: Product category matching Boohoo's taxonomy
Recommended Fields
Enhance your listings with these optional but recommended fields:
- GTIN/EAN/UPC: Global Trade Item Number for product identification
- MPN: Manufacturer Part Number
- Sale Price: Discounted price if applicable
- Shipping: Shipping cost and delivery timeframe
- Additional Images: Multiple product angles and lifestyle shots
- Size/Color: Variant-specific attributes
Boohoo Platform Features
Take advantage of these key features when selling on Boohoo:
Fast fashion
Leverage this feature to maximize your success on Boohoo.
Gen Z focus
Leverage this feature to maximize your success on Boohoo.
Affordable
Leverage this feature to maximize your success on Boohoo.
Common Boohoo Feed Errors & Solutions
Missing Required Fields
Ensure all required fields are populated. AI Shopping Feeds automatically validates your feed and highlights missing data.
Invalid Image URLs
Images must be accessible, high-quality, and meet Boohoo's size requirements. Use HTTPS URLs only.
Price Formatting Issues
Prices must include the correct currency code and format. Ensure sale prices are lower than regular prices.
Category Mapping Errors
Products must be mapped to valid Boohoo categories. AI Shopping Feeds provides automatic category matching.
How AI Shopping Feeds Supports Boohoo
🤖 AI-Powered Optimization
Our AI automatically optimizes your product titles and descriptions specifically for Boohoo's algorithm, improving visibility and click-through rates.
âš¡ Automated Feed Generation
Import your products once and generate compliant CSV, API feeds formatted exactly to Boohoo's specifications.
🔄 Real-Time Sync
Keep your Boohoo listings up-to-date with automatic price and inventory synchronization from your e-commerce platform.
✅ Error Prevention
Built-in validation catches Boohoo-specific errors before submission, reducing rejections and saving you time.
Getting Started with Boohoo on AI Shopping Feeds
- 1
Connect Your Store
Import products from Shopify, WooCommerce, BigCommerce, or any platform via CSV/API.
- 2
Select Boohoo as Your Channel
Choose Boohoo from our 200+ supported channels and configure your settings.
- 3
Optimize with AI
Let our AI enhance your titles, descriptions, and categories for maximum performance.
- 4
Export & Submit
Download your CSV, API feed or set up automatic scheduled exports.
Frequently Asked Questions
What feed format does Boohoo require?
Boohoo accepts feeds in CSV, API format. AI Shopping Feeds can generate any of these formats automatically from your product data.
How often should I update my Boohoo feed?
We recommend updating your feed at least daily to ensure accurate pricing and inventory. AI Shopping Feeds supports scheduled automatic updates to keep your listings current.
Can I sell on Boohoo and other channels simultaneously?
Absolutely! AI Shopping Feeds supports 200+ channels. Manage Boohoo alongside Google Shopping, Amazon, Meta, TikTok Shop, and more from a single dashboard.
What regions does Boohoo support?
Boohoo operates in UK, Global. AI Shopping Feeds handles multi-currency and multi-language requirements automatically.
Start Selling on Boohoo Today
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