Fanatics Product Feed: Complete Integration Guide
Licensed sports merchandise marketplace.
What is Fanatics?
Fanatics is a marketplace platform that enables sellers to reach customers across multiple regions including US, Global. With Sports fans worldwide, it represents a significant opportunity for e-commerce businesses.
To successfully sell on Fanatics, you need a properly formatted product feed that meets their specific requirements. This guide covers everything you need to know about creating, optimizing, and managing your Fanatics product feed.
Why Sell on Fanatics?
- Massive Reach: Access Sports fans worldwide
- Market Presence: Established platform in US, Global
- Sports merchandise: Take advantage of platform-specific features
- Licensed products: Take advantage of platform-specific features
- Team stores: Take advantage of platform-specific features
Fanatics Product Feed Requirements
Supported Feed Formats
Fanatics accepts product feeds in the following formats: CSV, API
Required Fields
Every Fanatics product feed must include these essential fields:
- Product ID: Unique identifier for each product (SKU)
- Title: Clear, descriptive product title (max 150 characters recommended)
- Description: Detailed product description with key features
- Price: Current selling price with currency
- Availability: Stock status (in stock, out of stock, preorder)
- Image URL: High-quality product image (minimum 500x500 pixels)
- Product URL: Link to product page on your website
- Brand: Product brand or manufacturer name
- Category: Product category matching Fanatics's taxonomy
Recommended Fields
Enhance your listings with these optional but recommended fields:
- GTIN/EAN/UPC: Global Trade Item Number for product identification
- MPN: Manufacturer Part Number
- Sale Price: Discounted price if applicable
- Shipping: Shipping cost and delivery timeframe
- Additional Images: Multiple product angles and lifestyle shots
- Size/Color: Variant-specific attributes
Fanatics Platform Features
Take advantage of these key features when selling on Fanatics:
Sports merchandise
Leverage this feature to maximize your success on Fanatics.
Licensed products
Leverage this feature to maximize your success on Fanatics.
Team stores
Leverage this feature to maximize your success on Fanatics.
Common Fanatics Feed Errors & Solutions
Missing Required Fields
Ensure all required fields are populated. AI Shopping Feeds automatically validates your feed and highlights missing data.
Invalid Image URLs
Images must be accessible, high-quality, and meet Fanatics's size requirements. Use HTTPS URLs only.
Price Formatting Issues
Prices must include the correct currency code and format. Ensure sale prices are lower than regular prices.
Category Mapping Errors
Products must be mapped to valid Fanatics categories. AI Shopping Feeds provides automatic category matching.
How AI Shopping Feeds Supports Fanatics
🤖 AI-Powered Optimization
Our AI automatically optimizes your product titles and descriptions specifically for Fanatics's algorithm, improving visibility and click-through rates.
âš¡ Automated Feed Generation
Import your products once and generate compliant CSV, API feeds formatted exactly to Fanatics's specifications.
🔄 Real-Time Sync
Keep your Fanatics listings up-to-date with automatic price and inventory synchronization from your e-commerce platform.
✅ Error Prevention
Built-in validation catches Fanatics-specific errors before submission, reducing rejections and saving you time.
Getting Started with Fanatics on AI Shopping Feeds
- 1
Connect Your Store
Import products from Shopify, WooCommerce, BigCommerce, or any platform via CSV/API.
- 2
Select Fanatics as Your Channel
Choose Fanatics from our 200+ supported channels and configure your settings.
- 3
Optimize with AI
Let our AI enhance your titles, descriptions, and categories for maximum performance.
- 4
Export & Submit
Download your CSV, API feed or set up automatic scheduled exports.
Frequently Asked Questions
What feed format does Fanatics require?
Fanatics accepts feeds in CSV, API format. AI Shopping Feeds can generate any of these formats automatically from your product data.
How often should I update my Fanatics feed?
We recommend updating your feed at least daily to ensure accurate pricing and inventory. AI Shopping Feeds supports scheduled automatic updates to keep your listings current.
Can I sell on Fanatics and other channels simultaneously?
Absolutely! AI Shopping Feeds supports 200+ channels. Manage Fanatics alongside Google Shopping, Amazon, Meta, TikTok Shop, and more from a single dashboard.
What regions does Fanatics support?
Fanatics operates in US, Global. AI Shopping Feeds handles multi-currency and multi-language requirements automatically.
Start Selling on Fanatics Today
Create your optimized Fanatics product feed in minutes with AI Shopping Feeds.
7-day free trial • Cancel anytime