FARFETCH Product Feed: Complete Integration Guide | AI Shopping Feeds

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FARFETCH Product Feed: Complete Integration Guide

Global luxury fashion platform connecting boutiques with customers worldwide.

Fashion Global

What is FARFETCH?

FARFETCH is a fashion platform that enables sellers to reach customers across Global. With 4M+ active customers, it represents a significant opportunity for e-commerce businesses.

To successfully sell on FARFETCH, you need a properly formatted product feed that meets their specific requirements. This guide covers everything you need to know about creating, optimizing, and managing your FARFETCH product feed.

Why Sell on FARFETCH?

  • Massive Reach: Access 4M+ active customers
  • Market Presence: Established platform in Global
  • Luxury focus: Take advantage of platform-specific features
  • Boutique network: Take advantage of platform-specific features
  • Personal shoppers: Take advantage of platform-specific features

FARFETCH Product Feed Requirements

Supported Feed Formats

FARFETCH accepts product feeds in the following formats: API

Required Fields

Every FARFETCH product feed must include these essential fields:

  • Product ID: Unique identifier for each product (SKU)
  • Title: Clear, descriptive product title (max 150 characters recommended)
  • Description: Detailed product description with key features
  • Price: Current selling price with currency
  • Availability: Stock status (in stock, out of stock, preorder)
  • Image URL: High-quality product image (minimum 500x500 pixels)
  • Product URL: Link to product page on your website
  • Brand: Product brand or manufacturer name
  • Category: Product category matching FARFETCH's taxonomy

Recommended Fields

Enhance your listings with these optional but recommended fields:

  • GTIN/EAN/UPC: Global Trade Item Number for product identification
  • MPN: Manufacturer Part Number
  • Sale Price: Discounted price if applicable
  • Shipping: Shipping cost and delivery timeframe
  • Additional Images: Multiple product angles and lifestyle shots
  • Size/Color: Variant-specific attributes

FARFETCH Platform Features

Take advantage of these key features when selling on FARFETCH:

Luxury focus

Leverage this feature to maximize your success on FARFETCH.

Boutique network

Leverage this feature to maximize your success on FARFETCH.

Personal shoppers

Leverage this feature to maximize your success on FARFETCH.

Common FARFETCH Feed Errors & Solutions

Missing Required Fields

Ensure all required fields are populated. AI Shopping Feeds automatically validates your feed and highlights missing data.

Invalid Image URLs

Images must be accessible, high-quality, and meet FARFETCH's size requirements. Use HTTPS URLs only.

Price Formatting Issues

Prices must include the correct currency code and format. Ensure sale prices are lower than regular prices.

Category Mapping Errors

Products must be mapped to valid FARFETCH categories. AI Shopping Feeds provides automatic category matching.

How AI Shopping Feeds Supports FARFETCH

🤖 AI-Powered Optimization

Our AI automatically optimizes your product titles and descriptions specifically for FARFETCH's algorithm, improving visibility and click-through rates.

âš¡ Automated Feed Generation

Import your products once and generate compliant API feeds formatted exactly to FARFETCH's specifications.

🔄 Real-Time Sync

Keep your FARFETCH listings up-to-date with automatic price and inventory synchronization from your e-commerce platform.

✅ Error Prevention

Built-in validation catches FARFETCH-specific errors before submission, reducing rejections and saving you time.

Getting Started with FARFETCH on AI Shopping Feeds

  1. 1

    Connect Your Store

    Import products from Shopify, WooCommerce, BigCommerce, or any platform via CSV/API.

  2. 2

    Select FARFETCH as Your Channel

    Choose FARFETCH from our 200+ supported channels and configure your settings.

  3. 3

    Optimize with AI

    Let our AI enhance your titles, descriptions, and categories for maximum performance.

  4. 4

    Export & Submit

    Download your API feed or set up automatic scheduled exports.

Frequently Asked Questions

What feed format does FARFETCH require?

FARFETCH accepts feeds in API format. AI Shopping Feeds can generate any of these formats automatically from your product data.

How often should I update my FARFETCH feed?

We recommend updating your feed at least daily to ensure accurate pricing and inventory. AI Shopping Feeds supports scheduled automatic updates to keep your listings current.

Can I sell on FARFETCH and other channels simultaneously?

Absolutely! AI Shopping Feeds supports 200+ channels. Manage FARFETCH alongside Google Shopping, Amazon, Meta, TikTok Shop, and more from a single dashboard.

What regions does FARFETCH support?

FARFETCH operates in Global. AI Shopping Feeds handles multi-currency and multi-language requirements automatically.

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