Wallapop Product Feed: Complete Integration Guide
Spanish secondhand and local selling marketplace.
What is Wallapop?
Wallapop is a marketplace platform that enables sellers to reach customers across ES. With Spanish classifieds leader, it represents a significant opportunity for e-commerce businesses.
To successfully sell on Wallapop, you need a properly formatted product feed that meets their specific requirements. This guide covers everything you need to know about creating, optimizing, and managing your Wallapop product feed.
Why Sell on Wallapop?
- Massive Reach: Access Spanish classifieds leader
- Market Presence: Established platform in ES
- Secondhand: Take advantage of platform-specific features
- Local selling: Take advantage of platform-specific features
- Mobile app: Take advantage of platform-specific features
Wallapop Product Feed Requirements
Supported Feed Formats
Wallapop accepts product feeds in the following formats: API
Required Fields
Every Wallapop product feed must include these essential fields:
- Product ID: Unique identifier for each product (SKU)
- Title: Clear, descriptive product title (max 150 characters recommended)
- Description: Detailed product description with key features
- Price: Current selling price with currency
- Availability: Stock status (in stock, out of stock, preorder)
- Image URL: High-quality product image (minimum 500x500 pixels)
- Product URL: Link to product page on your website
- Brand: Product brand or manufacturer name
- Category: Product category matching Wallapop's taxonomy
Recommended Fields
Enhance your listings with these optional but recommended fields:
- GTIN/EAN/UPC: Global Trade Item Number for product identification
- MPN: Manufacturer Part Number
- Sale Price: Discounted price if applicable
- Shipping: Shipping cost and delivery timeframe
- Additional Images: Multiple product angles and lifestyle shots
- Size/Color: Variant-specific attributes
Wallapop Platform Features
Take advantage of these key features when selling on Wallapop:
Secondhand
Leverage this feature to maximize your success on Wallapop.
Local selling
Leverage this feature to maximize your success on Wallapop.
Mobile app
Leverage this feature to maximize your success on Wallapop.
Common Wallapop Feed Errors & Solutions
Missing Required Fields
Ensure all required fields are populated. AI Shopping Feeds automatically validates your feed and highlights missing data.
Invalid Image URLs
Images must be accessible, high-quality, and meet Wallapop's size requirements. Use HTTPS URLs only.
Price Formatting Issues
Prices must include the correct currency code and format. Ensure sale prices are lower than regular prices.
Category Mapping Errors
Products must be mapped to valid Wallapop categories. AI Shopping Feeds provides automatic category matching.
How AI Shopping Feeds Supports Wallapop
🤖 AI-Powered Optimization
Our AI automatically optimizes your product titles and descriptions specifically for Wallapop's algorithm, improving visibility and click-through rates.
âš¡ Automated Feed Generation
Import your products once and generate compliant API feeds formatted exactly to Wallapop's specifications.
🔄 Real-Time Sync
Keep your Wallapop listings up-to-date with automatic price and inventory synchronization from your e-commerce platform.
✅ Error Prevention
Built-in validation catches Wallapop-specific errors before submission, reducing rejections and saving you time.
Getting Started with Wallapop on AI Shopping Feeds
- 1
Connect Your Store
Import products from Shopify, WooCommerce, BigCommerce, or any platform via CSV/API.
- 2
Select Wallapop as Your Channel
Choose Wallapop from our 200+ supported channels and configure your settings.
- 3
Optimize with AI
Let our AI enhance your titles, descriptions, and categories for maximum performance.
- 4
Export & Submit
Download your API feed or set up automatic scheduled exports.
Frequently Asked Questions
What feed format does Wallapop require?
Wallapop accepts feeds in API format. AI Shopping Feeds can generate any of these formats automatically from your product data.
How often should I update my Wallapop feed?
We recommend updating your feed at least daily to ensure accurate pricing and inventory. AI Shopping Feeds supports scheduled automatic updates to keep your listings current.
Can I sell on Wallapop and other channels simultaneously?
Absolutely! AI Shopping Feeds supports 200+ channels. Manage Wallapop alongside Google Shopping, Amazon, Meta, TikTok Shop, and more from a single dashboard.
What regions does Wallapop support?
Wallapop operates in ES. AI Shopping Feeds handles multi-currency and multi-language requirements automatically.
Start Selling on Wallapop Today
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