Ad calculators · 100% free
Exit-Intent Popup ROI Calculator
Calculate the revenue impact of adding (or removing) an exit-intent popup with email capture.
CRO Klaviyo
Net monthly impact
$90,000
Annualised: $1,080,000
Captures × LTV
$204,000
Annoyance cost
$114,000
Captures / month
2,400
About this tool
Exit-intent popups can lift email capture 100-500% but may annoy committed buyers. Calculator models true incremental value vs friction cost.
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