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Margin vs Markup Converter

Convert between margin % and markup %, they're not the same, and confusing them tanks profitability.

Any
Margin %
28.57%
Sale price (example)
$70.00
Profit per unit (example)
$20.00
Markup = profit ÷ cost. Margin = profit ÷ price. A 50% markup is only a 33.3% margin. Pricing in markup but reporting margin is a common spreadsheet trap.

About this tool

40% markup = 28.6% margin. 40% margin = 66.7% markup. Calculator converts both directions with worked examples.

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