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UTM Link Tester & Parser

Parse any URL with UTM parameters and see exactly how it appears in GA4 source/medium/campaign.

GA4 Analytics
Host
example.com
Path
/products/blue-shirt
GA4 attribution
Source: google
Medium: cpc
Campaign: spring_sale
Content: ad_variant_a
Term:
Campaign ID:
GA4 treats utm_source as session_source and utm_medium as session_medium. Missing medium → falls into "(direct)/(none)".

About this tool

Paste a URL with UTM tags and see how it'll be attributed in GA4, source, medium, campaign, term, content broken out cleanly.

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