Bundle Price Calculator
Build a 2–5 item bundle, set a discount, see margin per bundle vs selling the items individually.
| SKU | Price | Cost | Contribution |
|---|---|---|---|
| Crew Tee — Navy | $29.00 | $11.00 | $18.00 |
| Crew Tee — White | $29.00 | $11.00 | $18.00 |
| Crew Tee — Black | $29.00 | $11.00 | $18.00 |
| Total individual | $87.00 | $33.00 | $54.00 |
About this tool
Bundles are one of the highest-leverage AOV plays, but only if the discount you offer leaves the math working. Add each SKU's price and cost, set the bundle discount, and see margin per bundle, total contribution, and how it compares to selling the SKUs separately.
What makes a good bundle
- • Complementary SKUs — not the same product (which is BOGO)
- • Items the shopper would buy together anyway (not "deal-finders only")
- • Different price points so the bundle feels like a "starter set"
- • Pre-built — never make customers configure the bundle themselves on PDPs
Bundle discount sweet spot
10–20% off the sum of individual prices is the most common discount and the most defensible. Below 10% feels stingy; above 20% starts to cannibalise full-price intent.
More free tools
See all tools →Project monthly revenue from your list size, open rate, click rate, conversion rate and AOV.
Calculate Customer Effort Score from survey responses on the 1-7 ease scale.
Calculate contribution margin per unit, price minus all variable costs (COGS + shipping + fees).
Calculate the expected replenishment cycle for beauty / skincare products to plan email cadence.
Why wait? Try it free today.
Stop managing feeds manually. Start optimising with AI in 30 seconds.
- 100% free forever, no credit card required
- 1 brand, 1 feed, 100,000 products per feed
- Full AI Product Optimisation, Rule Engine, and 200+ channel exports
- Pay only for AI credits when you need them