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Cost Per Follower Calculator

Calculate cost per follower from paid social acquisition (Meta, TikTok, X ads). Benchmarks $0.50-$5 typical.

Meta TikTok X LinkedIn
Cost per follower (CPF)
$2.00
Instagram benchmark: $0.5 – $2
Healthy CPF
Lower than LTV ÷ avg orders per follower
Follower growth is meaningless unless followers convert

About this tool

Paid social follower acquisition cost varies wildly. Benchmarks: IG $0.50-$2, TikTok $0.30-$1.50, X $0.30-$5, LinkedIn $2-$10.

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