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Saturation Curve Spend Calculator
Estimate diminishing returns on ad spend, find the saturation point where additional spend stops returning ROAS.
Meta Google
Peak profit point
$30,000 spend
$55,967 profit @ 2.87x ROAS
| Spend | ROAS | Revenue | Profit |
|---|---|---|---|
| $10,000 | 4.27x | $42,749 | $32,749 |
| $20,000 | 3.50x | $70,000 | $50,000 |
| $30,000 | 2.87x | $85,967 | $55,967 |
| $40,000 | 2.35x | $93,845 | $53,845 |
| $60,000 | 1.57x | $94,359 | $34,359 |
| $100,000 | 0.71x | $70,664 | $-29,336 |
About this tool
Ad spend follows a saturation curve. Each $1 returns less ROAS as spend scales. Calculator estimates your saturation point.
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