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Subscription Trial Conversion Calculator
Calculate trial-to-paid conversion rate and LTV impact of free trial vs paid trial pricing models.
Subscription
LTV per trial signup
$119
28.0% convert × 12 months avg
Converters
560
Total LTV from cohort
$237,200
About this tool
Free trial converts ~20-40% to paid. Paid trial converts ~50-70%. Calculator models LTV difference.
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